MOUNTAIN VIEW, Calif. and TYSONS, Va. (PRWEB) Brands, agencies and broadcasters rely on our TV Data Cloud services to power: Automated TV content indexing and metadata creation Real … Alphonso is a TV data company with the industry's largest TV viewership footprint. As different markets in various states now begin to re-open their local economies, local TV and OTT measurement becomes increasingly important. Get in touch if you would like to meet with us and learn first-hand how our innovative solutions can help you understand the true impact of TV advertising. We’re excited to extend our partnership into the future, while we add even more markets and capabilities that enable their sellers to grow revenue.”. Up-to-date metrics for every brand in your category, so you can compare your performance against competitors and optimize your ROAS. Alphonso is a TV data company Alphonso focuses on Mobile Advertising, Television, Advertising Platforms, and Brand Marketing. The companies have renewed their multi-year partnership to include all of Premion, TEGNA’s OTT and CTV advertising platforms. Engage with us to deliver best-in-class, high-value TV analytics and attribution for brands, agencies and networks. Alphonso is the largest TV data company that is changing how advertising is done, measured and attributed. TV data and measurement company, Alphonso, today announced it has renewed and expanded its agreement with TEGNA (NYSE: TGNA) to enable local advertisers to better understand the value and effectiveness of their local TV and OTT ad campaigns. Alphonso focuses on Mobile Advertising, Television, Advertising Platforms, and Brand Marketing. Bill Daddi Powered by highly scalable Video AI deployed across markets, Alphonso Local performs each of these functions with granular detail at the local-market-level, due to the massive scale of Alphonso TV viewership data. Questions about your PRWeb account or interested in learning more about our news services? Alphonso Alphonso: Alphonso is a TV data company. Alphonso works with best-in-class data partners to bring powerful TV ad insights and attribution to brands, agencies and networks. The new agreement enables TEGNA’s local ad sellers to provide clients with digital-like measurement and attribution for linear TV and OTT campaigns. Using a smartphone’s microphone, Alphonso’s software … About TEGNA 703-873-6366 Alphonso TV Data Cloud services are used by hundreds of the Fortune 500 brands and agencies in the U.S. Data Partners 20 days ago Talking Local at TVOT Live! MOUNTAIN VIEW, Calif. and TYSONS, Va. (PRWEB) July 08, 2020 TV data and measurement company, Alphonso, today announced it has renewed and expanded its agreement with TEGNA (NYSE: TGNA) to enable local advertisers to better understand the value and effectiveness of their local TV and OTT ad campaigns. Dovato TV Spot, 'More to Me: Alphonso' Submissions should come only from the actors themselves, their parent/legal guardian or casting agency. Fast, no-cost integration with smart TVs, set-top boxes, mobile and living room devices. The companies have renewed their multi-year partnership to include all of … Alphonso is a TV data company. July 08, 2020. Maximize campaign effectiveness across TV and digital by reaching viewers of your target networks, shows and dayparts on the web and mobile devices. MOUNTAIN VIEW, Calif. and NEW YORK, May 7, 2019 /PRNewswire/ -- Alphonso, the TV data company that marketers, broadcasters, and agencies go to for media planning, TV retargeting, measurement and attribution, and PlaceIQ, the company building a new model of … This automation enables the company to scale Alphonso Local in new markets quickly. Its Alphonso TV Data Cloud services are used by hundreds of Fortune 500 brands and agencies in the U.S. Alphonso: Alphonso is a TV data company. Alphonso works with best-in-class data partners to bring powerful TV ad insights and attribution to brands, agencies and networks. Their company has offices in New York City and Mountain View. The company enables its clients to reach and measure verified TV audiences across all screens. About Alphonso Alphonso is a TV data company with the industry's largest TV viewership footprint. Alphonso TV Data Cloud services are used by hundreds of the Fortune 500 brands and agencies in the U.S. With video AI technology embedded in tens of millions of smart TVs, TV chipsets, set-top boxes, and other connected devices, Alphonso understands what programming and advertising people watch on TV. Recent Alphonso.tv Blog Posts Join Alphonso at These Industry Events! Alphonso is a TV data and measurement company, and the market leader in providing brands and agencies with real-time TV ad campaign measurement, closed-loop attribution for TV ads, and TV audience extension across digital devices. Alphonso is a TV data and measurement company with the industry’s most diverse, premium TV viewership footprint. Alphonso is a TV data company and the market leader in providing brands and agencies with verified TV audiences on mobile devices and the web. Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC. Alphonso Local’s suite of TV ad analytics, attribution and audience extension software and services for local broadcasters and station groups consists of three core offerings: closed-loop attribution, for rapid reporting on online and offline sales and visitation lift resulting from local TV ads; local TV-to-digital retargeting, so brands can amplify and optimize their TV spend across the web and mobile devices; and local TV ad insights for data-driven media planning and competitive analysis. Alphonso is a TV data and measurement company, and the market leader in providing brands and agencies with real-time TV ad campaign measurement, closed-loop … As more brands increase their investment in TV in the coming months, TEGNA can help them make data-driven decisions to optimize ROI from every TV ad dollar. Alphonso puts consumer privacy first; our technology is built from the ground up to offer consumers complete control, transparency, and a fair exchange of value for the curation of TV viewership data.